Project ONE is an independent market research consultancy
specializing in cross-cultural insight and tailored studies.
Count on us as your partner for market research support. We guide each study from start to finish:
Our team combines expertise in psychology, anthropology, journalism, semiotics, sociology, and marketing. Behind every project is a team that listens carefully, challenges assumptions, and reads between the lines.
Meet the teamTrusted by global brands
Kraft
Brahma
Purina
Nestlé
Danone
Burger King
Vim
Colgate
Gillette
Carolina Herrera
L’Oréal
BBDO
Warner Bros
A&E
History
Disney
Renault
Johnson & Johnson
DHL
Scott
Pfizer
BayerWe transform scattered signals into insights that drive better decisions. Markets move fast, strategies evolve, and understanding what truly matters is critical.
Explore our servicesResearch-backed decisions reduce the risk of launching products that don’t connect with real consumer needs.
Understanding cultural context and emotional drivers helps craft communication that feels relevant and true.
Turning complex qualitative data into clear strategic direction gives teams the confidence to act.
Trusted by teams who need clear, local, and actionable insight across Latin America.
“They consistently go above and beyond, bringing invaluable cultural and consumer insight. They can operate very flexibly, pivoting between multiple languages and cultural contexts, ensuring we capture the right level of nuance. They have been, and continue to be, our go-to partner for Latin America research.
“The team at Project ONE is truly dedicated, highly professional, deeply insightful, and a joy to work with.
“I’ve had the pleasure to work with the Project One team on a variety of qualitative research projects over the years, and strongly recommend them for future needs. They have been a valuable partner for brand communications, packaging and in-depth interviews that has enabled us to understand our target consumers deeply. They are always on schedule, on budget and the quality of the learning is top-notch.
“Working with the Project One team is always seamless. They are very responsive, proactive, and a truly valued partner as opposed to a supplier.
“Juan, Liliana and Marina are delightful to work with and they are a go-to partner for us in the region. They feel like an extension of our internal team. The Project One team are quick to respond and grasp complex topics, all the while being very thorough and on-task.
We connect global strategies with local realities. Our deep understanding of the region helps us recognize unspoken codes, anticipate tensions, and adapt methods without losing rigor.
We run studies that connect companies across the Americas, Europe, the Middle East, Asia and Oceania with their customers in Latin America.
